As global bakeries seek to balance flavor innovation and production efficiency, one question often arises: should you choose traditional fruit fillings or winter melon paste as your core ingredient?

Jialecheng Foods, with its expertise in both categories, offers a data-driven perspective on how winter melon paste provides an edge for industrial and artisanal baking.

Cost-Effectiveness and Versatility

winter melon paste has a neutral base flavor, allowing it to absorb various fruit essences such as pineapple, mango, and lychee. This makes it more versatile than single-fruit fillings, which are often limited by seasonal availability and higher production cost.
In large-scale bakery production, winter melon paste typically delivers 20–30% lower ingredient cost per kilogram while maintaining excellent texture under high baking temperatures.

Stability and Shelf Life

Unlike fresh fruit fillings that require refrigeration, winter melon paste can maintain quality for up to 12 months in sealed packaging. Its moisture balance prevents leaking and hardening during baking—a key factor for OEM brands and pastry lines.

Taste and Consumer Preference

By blending natural fruit extracts with melon base, Jialecheng creates flavors nearly identical to real fruit while achieving smoother mouthfeel and longer stability.
For brands prioritizing scalability and product safety, winter melon paste offers the ideal balance between natural taste and industrial efficiency—a solution that keeps both chefs and accountants satisfied.